Set the Text Color of your Loyalty Pass Values by using the color picker or simply type in the #HEX code or RGB code.
Values are the text displayed below a field's Label.
A 'Full Name' field is used as an Onboarding Data Field and chosen to be displayed in the Loyalty Pass. In the Loyalty Pass, 'Full Name' is the Label and the user's information that is entered in the Landing Page (shown as 'Variable' in the Pass Preview), will be the Value.
In this example, you can see that the Foreground (Value) Color has been set to Red.
NOTE: this color will only be used and available for iOS Pass design.